The Sustainable Business Spotlight
Sustainable brand owner? Sustainable brand lover? Either way, you’ve come to the right place! Welcome to the ‘Sustainable Business Spotlight’ with Amy Auble.
Amy’s passion for sustainability and desire to market sustainable brands is showcased in each episode. Each week, she will provide you with tangible tips, strategies, and a variety of connections within the sustainable business world.
This podcast is perfect for sustainable business owners and consumers alike! Some episodes will be curated specifically for sustainable business owners; you will learn how to scale your sustainable business using the success and guidance of other owners, hear tips by people who truly understand what you’re experiencing, and understand how to grow your network and market your brand with sustainability at the forefront. Some episodes directed more towards the consumers; understanding what makes a brand or business sustainable, learning about the importance of products made to last, and emphasizing why buying local matters!
Regardless of what audience you are part of, this podcast packs a punch and encourages you to evaluate how sustainability can become a more prominent aspect in your business and in life. Tune in on Tuesdays, where Amy passionately connects strategy and sustainability through solo and guest episodes. Time to shine a spotlight on sustainable businesses!
The Sustainable Business Spotlight
Positive Stories for a Greener World: Grant Brown of Happy Eco News
Welcome back to The Sustainable Business Spotlight with Amy Auble! I'm thrilled to be joined by Grant Brown in this episode. Grant is a tech entrepreneur turned eco-activist, using his expertise to simplify complex environmental issues. As the founder of Happy Eco News, he shares positive stories and solutions to inspire hope and action towards a sustainable future.
Media coverage can often focus on negative events around the world, leaving people like you and me feeling overwhelmed. But there is hope! Websites like Happy Eco News aim to change the narrative and offer exposure to eco-minded individuals. Join us as we dive deeper into how Happy Eco News is making an impact, share encouraging environmental insights, and highlight some tactics to grow your sustainable business. Let’s dive in!
In this episode, you will hear:
- 1:30 - Grant's journey from a reformed industrial marketer to founding one of the first lithium-ion battery companies.
- 3:21 - The inception of Happy Eco News, inspired by a family trip that underscored the negativity in news feeds, sparking Grant's desire to create a positive news platform.
- 10:40 - Strategies for growing Happy Eco News organically, including writing quality content, maintaining consistency, and utilizing traditional marketing methods.
- 15:00 - The significance of taking things slow, focusing on customer needs, and how a great product and compelling story can grow organically.
- 18:30 - Discussions on recent Happy Eco News articles covering topics like the decarbonization of transportation, the rise of young leaders in activism, renewable energy, nature-based solutions, AI, and investments in sustainability.
This episode is one we all need and can learn from! Amidst the often negative news, there is hope for our planet, and each of us can help make a difference. As always, I would be happy to hear your podcast topic suggestions and answer any questions. If you found this episode encouraging and know someone who might enjoy listening, please share it with them!
Episode Specific Links:
Happy Eco News
Website: Happy Eco News
Instagram: @officialhappyeconews
Amy's Links:
• Website
• Alpine Start Media's Instagram
• LinkedIn
• Jelt's Instagram