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The Sustainable Business Spotlight
Sustainable brand owner? Sustainable brand lover? Either way, you’ve come to the right place! Welcome to the ‘Sustainable Business Spotlight’ with Amy Auble.
Amy’s passion for sustainability and desire to market sustainable brands is showcased in each episode. Each week, she will provide you with tangible tips, strategies, and a variety of connections within the sustainable business world.
This podcast is perfect for sustainable business owners and consumers alike! Some episodes will be curated specifically for sustainable business owners; you will learn how to scale your sustainable business using the success and guidance of other owners, hear tips by people who truly understand what you’re experiencing, and understand how to grow your network and market your brand with sustainability at the forefront. Some episodes directed more towards the consumers; understanding what makes a brand or business sustainable, learning about the importance of products made to last, and emphasizing why buying local matters!
Regardless of what audience you are part of, this podcast packs a punch and encourages you to evaluate how sustainability can become a more prominent aspect in your business and in life. Tune in on Tuesdays, where Amy passionately connects strategy and sustainability through solo and guest episodes. Time to shine a spotlight on sustainable businesses!
The Sustainable Business Spotlight
Unveiling Jelt's New Crossbody Bag: A Journey of Sustainability and Innovation
Welcome back to The Sustainable Business Spotlight with Amy Auble! This episode is particularly special because it's my first solo episode, and I have some exciting news to share – Jelt has launched a brand-new product! As many of you know, I co-own Jelt, a sustainable belt company, with my brother. Today, I’m thrilled to introduce our latest creation: the Jelt Crossbody Bag. Join me as I share the story behind this innovative product and all the hard work that went into bringing it to life. Let’s dive in!
In this episode, you will hear:
- 2:00 - The motivation behind launching a new Jelt product, normalizing recycled products and gauging consumer interest.
- 3:00 - The three priorities of launching the new product: local production, sustainable materials, and high-quality standards.
- 4:23 - Product Announcement! Jelt's new crossbody bag is introduced, highlighting the process through the lens of the three priorities.
- 10:20 - Analyzing the launch from a marketing perspective, with a focus on Jelt's email campaigns, Instagram presence, and community support.
Thank you for all your support, it does not go unnoticed! I hope you’re as excited about this product as I am. As always, please like and share this podcast with your friends! If you have any suggestions or want to chat about this new product, I would love to hear from you!
Episode Specific Links:
Jelt’s cross body bag: Jelt Cross Body Bag: Made from Recycled Plastic
Amy's Links:
• Website
• Alpine Start Media's Instagram
• LinkedIn
• Jelt's Instagram
