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The Sustainable Business Spotlight
Sustainable brand owner? Sustainable brand lover? Either way, you’ve come to the right place! Welcome to the ‘Sustainable Business Spotlight’ with Amy Auble.
Amy’s passion for sustainability and desire to market sustainable brands is showcased in each episode. Each week, she will provide you with tangible tips, strategies, and a variety of connections within the sustainable business world.
This podcast is perfect for sustainable business owners and consumers alike! Some episodes will be curated specifically for sustainable business owners; you will learn how to scale your sustainable business using the success and guidance of other owners, hear tips by people who truly understand what you’re experiencing, and understand how to grow your network and market your brand with sustainability at the forefront. Some episodes directed more towards the consumers; understanding what makes a brand or business sustainable, learning about the importance of products made to last, and emphasizing why buying local matters!
Regardless of what audience you are part of, this podcast packs a punch and encourages you to evaluate how sustainability can become a more prominent aspect in your business and in life. Tune in on Tuesdays, where Amy passionately connects strategy and sustainability through solo and guest episodes. Time to shine a spotlight on sustainable businesses!
The Sustainable Business Spotlight
Innovating Hair Care: Sabrina Storozuk’s Tech-Driven Revolution with Wear-ARC
Welcome back to The Sustainable Business Spotlight with Amy Auble! Today's guest is Sabrina Storozuk, a tech entrepreneur redefining industries with her innovative approach. From her experience at PWC to leading startups and Fortune 500 companies, Sabrina now focuses on tech and women’s hair health with her latest venture, Wear-ARC. Discover how she’s empowering women through cutting-edge solutions. Join me, to hear how Sabrina is merging her technological prowess with a commitment to elevate women. Let’s dive in!
In this episode, you will hear:
- 1:44 - How Sabrina’s 16 years in tech, personal hair insecurities, and a drive to empower women led to the creation of her headband company.
- 3:45 - The process of transitioning from a familiar career to a new venture, emphasizing the role of having supportive people around you during this change.
- 6:50 - Importance of finding mentors and collaborators to bring your vision to life and the journey of building those key relationships.
- 12:00 - What makes Wear-Arc headbands unique, from their functional design that tackles common headband issues, to the innovative ARC shape.
- 20:22 - Success of Arc’s launch and how they managed to sell out in an hour!
- 24:00 - Wear-Arc’s brand’s growth, focusing on the importance of consistent online messaging pre-release and building meaningful connections to enhance brand presence.
I hope Sabrina’s story inspires you and offers a new perspective on hair insecurities. Don’t miss out on how Wear-Arc could be a game-changer for you. If you enjoyed this episode, please like, share, and let me know your thoughts or feedback! Thanks for tuning in!
Episode Specific Links:
Wear-Arc Instagram: wear_arc_
Wear-Arc Website: Wear-Arc
Sabrina’s Instagram: @TheSabrinaStorozuk
Pitch Club: Pitch Club
Amy's Links:
• Website
• Alpine Start Media's Instagram
• LinkedIn
• Jelt's Instagram
